TD BEN Private viewing
TD Black Employee Network partnered with United Contemporary Gallery to promote its annual private viewing—an event celebrating Black artists while strengthening connections between TD and the community.
The Challenge
Create a poster that captured the significance of the event while delivering within a one-week timeline.
The artwork already told a powerful story. Our role wasn't to compete with it, but to create a design that let it command attention.
The Insight
A clean, gallery-inspired layout paired with refined typography gave the artwork room to breathe while creating a polished, premium poster.
The Solution
The design was created to make guests feel welcomed into an exclusive cultural experience that celebrated Black creativity, community and artistic excellence. And it was a resounding success.
The Impact
